Google Ads & Digital Advertising
Boosting a post or running a quick Google campaign is easy. Knowing whether it actually brought customers is harder. Without clear goals, targeting and tracking, advertising budgets disappear into impressions and likes.
Starting price
Custom quote
Sound familiar?
Reach goes up, but enquiries and sales don't.
There's no conversion tracking, so every campaign looks the same in hindsight.
Visitors land on a general homepage instead of a page built for the offer.
Generic designs blend into the feed and don't give people a reason to click.
Why it matters
Paid advertising can reach exactly the people you want, at the moment they're looking. Done properly, it's one of the fastest ways to generate enquiries. Done carelessly, it's one of the fastest ways to waste money.
How Bravura helps
We start with your business goal, not the platform. Then we choose the right channels, build targeted campaigns, design creative that stands out, create landing pages where needed and set up tracking so we can see what drives enquiries. We optimise continuously and report in plain language.
What we offer
Search, display and Performance Max campaigns that appear when people search for what you offer.
Typical features
Deliverables
Targeted campaigns on Facebook for awareness, leads and sales.
Typical features
Deliverables
Visual campaigns in feeds, stories and reels.
Typical features
Deliverables
Defining goals, audiences, channels, budgets and messages before spending.
Typical features
Deliverables
Static, carousel and video adverts designed for each platform.
Typical features
Deliverables
Focused pages that match the ad and make it easy to respond.
Typical features
Deliverables
Measuring form submissions, calls, WhatsApp clicks and purchases.
Typical features
Deliverables
Ongoing adjustments to targeting, bids, creative and budgets.
Typical features
Deliverables
Clear, regular reports focused on outcomes, not vanity metrics.
Typical features
Deliverables
Paid directly to Google, Meta or TikTok, ideally using your own card or account. This is the budget that buys clicks, views and leads.
Our fee for strategy, setup, creative, optimisation and reporting. Quoted upfront based on platforms, campaigns and creative needs.
Campaigns run in ad accounts you own. If we ever part ways, your history and audiences stay with you.
Who it's for
How it works
We define what success looks like: enquiries, bookings, sales or awareness.
Accounts, tracking, audiences, landing pages and creative are prepared and tested.
Campaigns go live with a controlled budget so we can learn quickly.
We refine targeting, creative and budgets based on real performance data.
You get plain-language reports and recommendations for the next period.
Packages & pricing
Strategy, tracking, creative and launch for a single campaign.
Custom quote
Includes
Ongoing management for businesses advertising every month.
Custom quote/month
Includes
An independent review of your current campaigns with clear recommendations.
Custom quote
Includes
Management fees depend on the number of platforms, campaigns and creative required. Advertising spend is separate and paid directly to the platform.
Proper tracking connects spend to enquiries and sales.
Targeting by location, interest, behaviour and search intent.
Ads designed to stop the scroll and drive action.
Ad spend and fees are always separate and visible.
FAQ
It depends on your goals, industry and competition. We recommend starting with a test budget you're comfortable with, measuring results, then scaling what works. We'll suggest a starting budget during planning.
No. Advertising spend is paid directly to the platform and is completely separate from our management fee.
Google Ads captures people actively searching for your service. Facebook and Instagram ads create demand among people who match your audience. Many businesses benefit from both, used for different goals.
Ads can generate traffic within days. It usually takes a few weeks of data and optimisation to find the most cost-effective combination of audience, message and creative.
For lead generation campaigns, a dedicated landing page almost always performs better than a general homepage. We can design one as part of your campaign.
Yes. We set campaigns up in accounts you own, so your data and audiences always stay with your business.
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